MASON DIXON DISTILLERY.

In the historically significant town of Gettysburg, Pennsylvania, there is a small distillery called the Mason Dixon Distillery. While the Mason Dixon line served as a representation of separation in the United States, this distillery aims to flip that meaning around and use their location’s historical impact to bring people together to enjoy top of the line alcohol. The packaging for their spirits are accompanied by elements that reflect the significance of Gettysburg, while also paying homage to the classy and rustic look and feel of the distillery where all of the products are crafted.

Throughout the branding of Mason Dixon Distillery, detailed systems of pipage twist around each box and bottle to capture the complexity of the craftsmanship that takes place to create their beverages. Beyond that, products are categorized by colors that help emphasize the historical presence within these beverages, red, white, and blue. Just as the intricate pipes of the brand’s identity come together to create a quality product, Mason Dixon Distillery aims to bring people together to enjoy the history of a beautiful location.